purpose, goals and objectives
the market, the people and the processes
and identify suitable strategies and tactics for your business
action plans in the form of clear marketing and communications strategies and plans
We’ll help you unleash your marketing through strategic planning and choosing the right tactics for your business
- We'll work with you
We listen to our customers and ensure that we understand their purpose, goals and objectives. We see these as the foundation of all strategic marketing planning.
- We'll study your business
We get to know your business and people which allows us to most effectively strategise for your specific business.
- We’ll guide you
Our strategic and action plans will guide you to market effectively and grow your business.
What some of our clients say
"I've been working with Strauss since 2016 when he created a strategic marketing plan for our Work-Ready Program. He is extremely professional, innovative and very creative, and overall a great person to work with. Through Strauss's marketing strategies we've successfully grown our business through the whole of Australia. Strauss still guides our marketing efforts and we benefit greatly from his knowledge of both traditional and cutting-edge marketing."
"Each session I have had with him has given a new direction which I hadn't even considered. As a result of Strauss's expert marketing advice, I have strategically carved out the areas I really want to work in. The rewards from using his advice have been financially, emotionally and socially extremely satisfying."
"Strauss Viljoen inspires, enlivens and maximises the marketing culture and capacity our organisation. His approach is authentic, intelligent and profoundly strategic. He cuts through the white noise and hype so often associated with marketing as an industry and offers grounded, affordable and customised solutions. His consultancy has been a breath of fresh air and we highly value his availability as an ongoing source of help and expert advice. The strategic plan that Strauss developed for us and with us has provided the discernment and direction we need to avoid expensive marketing 'bling' and to focus our energies on brand initiatives that correspond to our values, resources and capabilities. All of this and more for a reasonable and competitive price!"
Strauss Viljoen is a Marketing Strategist and Consultant and the founder of The Outsourced Marketing Manager.
Strauss is a Member of the Chartered Institute of marketing. He is a seasoned marketing and management professional who has worked in various senior marketing and management roles over the last 20 years.
Strauss is a passionate strategic marketer with experience in most marketing fields. He assists companies in creating marketing and communication plans which incorporate marketing strategies and tactics suited to that specific business. These plans are practical and focused on improving the bottom line and include traditional and cutting edge digital strategies.
Although Strauss has consulted and worked across many sectors internationally, he now focuses mostly on the Education and Not-For-Profit sectors in Australia.
Strauss is the marketing director for the The Marketing Press which is a strategic content marketing agency. He is also the looks after Australian business development for Digital Optimization which is a leading international digital media company.