Not for Profit organisations
Faith Based organisations
Educational organisations
Membership organisations
We love seeing purpose-driven organisations grow
We’ll help you unleash your marketing through strategic planning and choosing the right tactics for your business
Our Services include:
- Marketing audit and strategy
We do a comprehensive analysis of an organisation’s internal and external marketing environment which includes structure, strategy and tactics. The analysis includes traditional and digital marketing. We identify areas that are performing well, as well as those that are not. We then propose changes that organisations need to make in order to thrive within their specific market.
- Marketing and Comms Plans
Our marketing and communication plans relate to the why, what and how of an organisation’s marketing. It includes a detailed external and internal analysis that leads to market-and-marketing strategies that will lead to growth. Action plans that include a communication and content plan for all relevant channels is provided.
- Marketing Coaching
We offer marketing strategy coaching services to non-marketing executives and marketing team members who want to upskill, refresh, or just develop their personal knowledge base.
- Outsourced Marketing services
We offer outsourced marketing and communications services to organisations who do not have the necessary skills sets on board. These services may include graphic art, content creation, email marketing, digital media(advertising), CRM and marketing automisation, web design, social media etc.
What some of our clients say
"The services provided by Strauss Viljoen were influential in the DTC's transformation. Strauss' engagement commenced with a critical review of the needs of our members and stakeholders, resulting in the generation of a strategic marketing and communications plan that created the DTC's brand headline: Connecting, Developing and Advocating for Australian industry. Coupled with ongoing advice and mentoring, Strauss has helped the DTC better connect with members, whilst raising the profile of the organisation across Australia and internationally."
"I've been working with Strauss since 2016 when he created a strategic marketing plan for our Work-Ready Program. He is extremely professional, innovative and very creative, and overall a great person to work with. Through Strauss's marketing strategies we've successfully grown our business through the whole of Australia. Strauss still guides our marketing efforts and we benefit greatly from his knowledge of both traditional and cutting-edge marketing."
"Strauss Viljoen inspires, enlivens and maximises the marketing culture and capacity our organisation. His approach is authentic, intelligent and profoundly strategic. He cuts through the white noise and hype so often associated with marketing as an industry and offers grounded, affordable and customised solutions. His consultancy has been a breath of fresh air and we highly value his availability as an ongoing source of help and expert advice. The strategic plan that Strauss developed for us and with us has provided the discernment and direction we need to avoid expensive marketing 'bling' and to focus our energies on brand initiatives that correspond to our values, resources and capabilities. All of this and more for a reasonable and competitive price!"
Strauss Viljoen
Strauss Viljoen is a Marketing Strategist and Consultant and the founder of The Outsourced Marketing Manager.
He is a seasoned marketing and management professional who has worked in various senior marketing and management roles over the last 20 years and is Member of the Chartered Institute of marketing. Although Strauss has consulted and worked across many sectors, he now focuses on the Education and Not-For-Profit sectors.
Strauss assists organisations in creating marketing and communication plans which incorporate marketing strategies and tactics suited to that specific business. These plans are practical and focused on improving the bottom line and include traditional and cutting-edge digital strategies.
Strauss is also the marketing director for The Marketing Press which is a strategic content marketing agency. He is also the looks after Australian business development for Digital Optimisation which is a leading international digital media company.
